Carpet Cleaners W4 Privacy Policy
This Privacy Policy explains how Carpet Cleaners W4 collects, uses, stores and protects personal data relating to our customers and prospective customers. It also explains your rights under the UK General Data Protection Regulation and the Data Protection Act 2018. This policy applies to all Carpet Cleaners W4 customers in our service area.
Who We Are
Carpet Cleaners W4 is a carpet and upholstery cleaning business providing services to residential and commercial customers in the local area. In relation to the personal data we collect, we act as the data controller. This means we decide how and why your personal data is processed and are responsible for ensuring it is handled in compliance with applicable data protection laws.
Personal Data We Collect
We only collect personal data that is necessary for the provision and administration of our services. The types of personal data we may collect include:
Name and contact details, such as your first and last name, home or business address, billing address, and any other address at which services are to be carried out.
Contact details for communication, such as your telephone number and any other communication details you choose to provide when you contact us.
Booking and service information, including details about the services you request, service dates and times, property access instructions that you provide, and any special requirements relevant to the performance of our services.
Payment and invoicing information, including records of payments you make to us, amounts, dates and methods of payment, and invoice details. We do not store full payment card details if payment is made via a third-party payment processor.
Communication records, including any correspondence you have with us by telephone, text message, letter or other communication methods, as well as notes relating to your enquiries or complaints.
Technical information, such as basic device or browser data that may be provided automatically when you visit our online pages, where applicable. We do not seek to identify you from this information unless it is necessary for security or legal reasons.
How We Collect Personal Data
We may collect personal data about you in the following ways:
Directly from you when you contact us to request a quote, make a booking, ask a question, or otherwise communicate with us.
When we carry out our services at your property or business location and you provide additional details in person.
From third-party platforms or directories where you choose to contact us, for example by completing a contact form or messaging us through a service listing, where permitted by that platform.
Automatically when you interact with our online pages, to the extent that your browser or device provides technical data.
Lawful Basis for Processing Your Data
We only process your personal data where we have a lawful basis to do so. Depending on the circumstances, the lawful bases we rely on include:
Performance of a contract: We process your personal data to provide our cleaning services, manage your bookings, issue invoices, take payment, and fulfil our contractual obligations to you.
Legitimate interests: We process personal data to manage and grow our business in ways that we believe do not unfairly impact your privacy. This may include keeping basic records of past jobs, improving our services, handling general enquiries, and maintaining records for business planning and management.
Legal obligations: We may process your personal data to comply with legal and regulatory obligations, including tax and accounting requirements.
Consent: In some limited circumstances we may rely on your consent, for example where you specifically agree to receive certain types of marketing messages. Where we rely on consent, you can withdraw it at any time by contacting us.
How We Use Your Personal Data
We use your personal data for the following purposes:
To provide and manage our carpet and upholstery cleaning services, including confirming bookings, arranging access to your property, and carrying out the requested work.
To communicate with you regarding your enquiries, quotes, bookings, service updates, and any issues or complaints.
To issue invoices, process payments, manage refunds where applicable, and keep financial records for business and legal purposes.
To improve our services, for example by reviewing customer feedback or analysing aggregated booking information.
To maintain the security and integrity of our systems, prevent fraud, and protect our business and our customers.
To comply with legal obligations, respond to lawful requests from authorities, and establish or defend legal claims if required.
Data Retention
We retain your personal data only for as long as is reasonably necessary for the purposes for which it was collected and to meet legal, regulatory, or operational requirements.
Service and booking records are typically kept for a period that enables us to handle queries about past services, manage repeat bookings, and comply with tax and accounting requirements. After the relevant retention periods expire, we will securely delete or anonymise your personal data.
The specific retention period may vary depending on the type of data and our legal obligations. We may retain records for longer if required in connection with an ongoing dispute, investigation, or legal claim.
Sharing Your Personal Data and Processors
We do not sell your personal data. However, we may share your personal data with trusted third parties where necessary for the operation of our business and the delivery of our services. These third parties may act as data processors on our behalf and may only process your personal data in accordance with our instructions and applicable data protection laws.
Examples of processors and third parties we may use include:
Payment processing providers, to securely process payments for our services. These providers may handle your payment card details directly and are required to maintain appropriate security standards.
Accounting and bookkeeping service providers, to help us meet our financial and reporting obligations.
IT and hosting providers, who may store or process data on secure servers in order to support our systems.
Professional advisers, such as legal or insurance providers, where necessary to obtain advice or manage claims.
We may also disclose personal data where required to do so by law, or where we believe disclosure is necessary to protect our rights, your safety or the safety of others, or to investigate suspected fraud or other wrongdoing.
International Data Transfers
Where we use service providers that are located outside the United Kingdom or the European Economic Area, we will take appropriate steps to ensure that your personal data is adequately protected. This may include relying on adequacy regulations, using standard contractual clauses, or ensuring other suitable safeguards are in place as required by data protection law.
Your Data Protection Rights
Under the UK General Data Protection Regulation, you have a number of rights in relation to your personal data. These include the right to:
Access your personal data and receive a copy of the information we hold about you.
Request correction of inaccurate or incomplete personal data.
Request erasure of your personal data in certain circumstances, for example where it is no longer necessary for the purposes for which it was collected and we have no legal obligation to retain it.
Request restriction of processing of your personal data in certain situations, for example while we are checking its accuracy or considering an objection you have raised.
Object to our processing of your personal data where we rely on legitimate interests, including in relation to direct marketing.
Request the transfer of your personal data to you or to another organisation, where technically feasible, in circumstances where this right applies.
Withdraw consent where we rely on your consent to process your personal data. Withdrawing consent will not affect the lawfulness of any processing carried out before the withdrawal.
If you wish to exercise any of these rights, you can contact us using the details you normally use to communicate with Carpet Cleaners W4. We may need to confirm your identity before responding to your request.
Security of Your Personal Data
We take appropriate technical and organisational measures to protect your personal data against unauthorised or unlawful processing, accidental loss, destruction, or damage. These measures include limiting access to personal data to personnel and processors who need it for their work and are subject to confidentiality obligations. While we take reasonable steps to secure your information, no system can be completely secure and we cannot guarantee absolute security.
Children
Our services are aimed at adults and businesses. We do not knowingly collect personal data relating to children. If you believe we have inadvertently collected such information, please contact us so that we can delete it where appropriate.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, legal requirements, or how we process personal data. Any changes will take effect from the date the updated policy is made available. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal data.
Contact and Complaints
If you have any questions about this Privacy Policy or how Carpet Cleaners W4 handles your personal data, or if you wish to exercise your data protection rights, you can contact us using the usual communication methods you use to reach our business.
You also have the right to lodge a complaint with the relevant data protection supervisory authority if you are unhappy with how we have handled your personal data. We would, however, appreciate the opportunity to address your concerns before you approach the authority, and we encourage you to contact us in the first instance.


